How can Medical Affairs figure out the “so what”?
Kernel is here to help
Challenges of a traditional insights process:
MSLs gather insights (also called data, observations, etc) when meeting with HCPs
Insights are reported internally in free text
“Manually categorizing insights to identify trends and create impactful reports is time-consuming and often does not result in strategic actions”
Not understanding what insights mean can result in missed opportunities to help patients
How can MSL teams go from long lists of free text
to Actionable reports?
Turn your medical insights into action
with intuitive MSL insights software
Features
How Kernel MSL insights software helps you identify trends from Medical insights
Key features to help you turn medical insights into action
data visualization
Insights at your fingertips. No need to wrestle with Excel or pay an external vendor to understand what your insights mean. Easily analyze insights with automatic and customizable graphs, built-in comparisons, advanced filtering and search.
customizable AI
Free text insights are pivotal to any Medical Strategy but analyzing them to find trends is difficult. Save time on tagging and categorizing insights, minimize bias, and quickly pinpoint trends with AI built for Medical Affairs.
one-click reports
What is the point of collecting and analyzing insights if they aren’t shared with key internal stakeholders? Use Kernel’s built-in reports or create custom reports to share the narrative of your insights. Reports are automatically updated and shared.
How Kernel turns insights into action
Customer Success Stories
Kernel enables Medical Affairs teams to:
Learning that HCPs would also prescribe for additional stages of the disease. Learn more in this white paper.
Improve Patient Experience
Creating educational resources in Spanish for areas with large Spanish speaking populations
Prepare for Launch
Providing patient journey info to Commercial for effective messaging & cost savings